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BUTLERNETWORKS: - Success Stories

MINI-LINK provides flexibility for urban broadband network

Denmark’s leading independent provider of broadband, butlerNetworks, has secured ongoing support for its growing network using the full scope of Ericsson’s MINI-LINK portfolio.

With a rapidly growing market share and a reputation for quality broadband transport services, butlerNetworks requires to expand the network coverage with reliable and flexible equipment. It has 30-40 sales partners in Denmark, ranging from integrators and service providers to operators and ISPs. butlerNetworks is a leased line provider, supplying broadband capacity to whoever requires it.
butlerNetworks’ nationwide network is designed around delivering data, voice and video traffic to its broad range of customers. Many of butlerNetworks’ customers have a rapidly-growing demand for increased coverage and capacity. While butlerNetworks previously operated a multi-vendor network, the company turned to Ericssons's flexible and reliable MINI-LINK portfolio to secure a rapid and cost-efficient implementation of wireless broadband in urban areas.
It has now been more than five years since butlerNetworks started to deploy its MINI-LINK network from Ericsson. A strong reputation, established through high-quality equipment and a dedicated local presence, has created strong relationship between the two companies. Ericsson is now a preferred partner for the broadband provider with the establishment of a framework agreement.
Ericsson provides flexible MINI-LINK point-to-point and point-to-multipoint microwave systems with a variety of interfaces. Thanks to the scalability of the solution, butlerNetworks has secured a cost-efficient roll-out, investing only in the capacity it requires. If transmission demand increases unexpectedly, further capacity can easily be added. Another advantage of working with Ericsson’s equipment is that it actively supports different access networks. For instance, butlerNetworks uses MINI-LINK to transport Ethernet traffic to its WiMAX systems or to DSLAM at its customer’s premises.
An essential part of butlerNetworks’ business is meeting high demand with fast and flexible customer delivery. Thanks to Ericsson's ability to quickly supply the equipment needed, butlerNetworks has been able to meet its customers' high demands on new locations and new services. In operation, swift equipment roll-out means a fast return on investment.
Søren Støvring-Hallsson, CEO, butlerNetworks, explains why Ericsson’s products and approach stood out for the company in terms of performance and reliability: “We believe that we get very good support from Ericsson. MINI-LINK from Ericsson is more than capable of handling our traffic needs.”
Ericsson will continue to exclusively provide flexible MINI-LINK BAS and MINI-LINK E/HC point-to-point microwave radio systems and support to butlerNetworks. While there was a wealth of technical expertise within butlerNetworks, Ericsson delivered product competence, including implementation support and local training where necessary. Ericsson has also been involved in updating the existing microwave infrastructure and additional improvement activities.
Jarand Hetting, Key Account Manager, Ericsson, comments on the perfect match between butlerNetworks’ needs and Ericssons’ MINI-LINK portfolio: “The functionality in Ericsson’s equipment mirrors the customer’s own need for flexibility. Logistics capability and the capacity to deliver a large volume of products in a short time is also vital, as butlerNetworks’ need for new coverage and capacity does not always reflect its forecast.”
Working in close partnership, Ericsson’s equipment roll-out supports butlerNetworks’ own demands. Søren Støvring-Hallsson, underlines the value of continuing to deploy Ericsson equipment: “Ericsson is very professional in its approach, has been accommodating to our needs and continues to act as a good partner to us.”

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